09 December 2021

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SMASH Tokyo 2021

09 December
2021

ONLINE FROM
LAHTI AND TOKYO

   SMASH TOKYO 2021   

 

After two successful events in London in 2018 and 2019, SMASH is heading abroad again. As a part of SMASH’s new role in Lahti Sport Business Hub, SMASH Tokyo sees the daylight on 9 December 2021.

SMASH Tokyo will be organized together with Lahti Region Development LADEC, City of Lahti, Business Finland, Finnish Embassy in Japan and Japanese partners and companies. The event concretizes the Lahti region's long-term work in sports business cooperation in Asia and gives Lahti region a unique role as a gateway between European and Asian markets.

Join us in creating the Sports Tech Gateway between Europe and Japan! SMASH Tokyo introduces you to the sport tech scene both in Europe and in Japan, gives you tips on entering Japanese market and showcases innovative startups from Finland and Japan. Come and join the Lahti Sports Hub’s permanent and year-round sports business startup accelerator and innovation platform!

 

 

 

Startups from Finland

 

 

COACHTOOLS is an easy-to-use platform for sport clubs with all the essential tools for coaches everyday activities. We help coaches and head of coaches save time, raise coaching quality, save data to one place and adopt an athlete centric approach in their daily routines.

coachtools.fi

 

NAYADAYA INC. is an empathy analytics company that helps its customers to focus their investments in a responsible and effective way, through stepping into the shoes of people. With emotions, science, and the NayaDaya® Empathy Analytics, it’s possible to 1) identify the significant elements in brands, 2) see their impact on behavior, and 3) prioritize efforts, to create engagement, advocacy, and competitive edge.

nayadaya.com

 

POSITIVE IMPACT is an expert company that offers strategic, digital and fact-driven sustainability solutions. We enable our customers to know and manage what is relevant to them in the changing world. Our mission is to connect sustainability data to real life change.

Positive Impact and their Hiiliavain solution is the winner of first ever SMASH Hackathon organized in April this year.

positivempact.fi

 

BONACUBE APP is a digital tool that helps event organizers work more effective and efficient while planning and producing live events. Bonacube App provides event teams one digital platform for event design and event production planning.

bonacube.com

 

Startups from Japan

 

   
 
AMATELUS Inc.
 
SwipeVideo is a proprietary patented software that allows you to live-stream or archive stream multi-angle video over any web browser. With SwipeVideo you give control over the direction of the content to the viewer, increasing engagement by providing a totally new video viewing experience.
 
CANOW CO., Ltd.
 
"YELLtum" is a local currency (Fan token) issued by sports teams. YELLtum create a regional vitalization for the local economy with sports teams by supporting teams and players, and using it for payment at local stores around the stadium.
 
 

Speakers

Hiroaki Dehari

Innovation Planner /
Transformation Producer

Dentsu Inc.

Fumihiko Nakajima

Chief Business Development Director
Business Development Division
Dentsu Inc.

Benjamin Penkert

Founder
SportsTechX

Isto Vanhamรคki

Head of Development
Lahti Region Development LADEC Ltd

Program

SMASH Tokyo 9.12.2021

LET'S GET SMASHED!

๐Ÿ‡ซ๐Ÿ‡ฎ   9.00  
๐Ÿ‡ฏ๐Ÿ‡ต   16.00 

Opening words by Pekka Timonen, the Mayor of Lahti.
Opening of the first ever SMASH Tokyo by Mikko Saarinen, SMASH host in Lahti, Finland.


INTRODUCING SPORTS TECH TOKYO

๐Ÿ‡ซ๐Ÿ‡ฎ   9.15 
๐Ÿ‡ฏ๐Ÿ‡ต   16.15

Fumihiko Nakajima, Chief Business Development Director, Business Development Division at Dentsu Inc.

LAHTI SPORTS HUB AS A GATEWAY BETWEEN EUROPE AND ASIA

๐Ÿ‡ซ๐Ÿ‡ฎ   9.30  
๐Ÿ‡ฏ๐Ÿ‡ต   16.30 

Isto Vanhamäki, Head of Development at Lahti Region Development LADEC Ltd

DATA & INSIGHTS ABOUT SPORTS TECH IN EUROPE AND ASIA

๐Ÿ‡ซ๐Ÿ‡ฎ   10.00  
๐Ÿ‡ฏ๐Ÿ‡ต   17.00 

Keynote video by Benjamin Penkert, Founder of SportsTechX

JAPANESE SPORTS TECH MARKETS FOR EUROPEAN STARTUPS

๐Ÿ‡ซ๐Ÿ‡ฎ   10.35  
๐Ÿ‡ฏ๐Ÿ‡ต   17.35

Tips and Practices by Hiroaki Dehari, Innovation planner / Transformation Producer at Dentsu Inc.

WE HAVE AN IDEA!

๐Ÿ‡ซ๐Ÿ‡ฎ   11.00  
๐Ÿ‡ฏ๐Ÿ‡ต   18.00 

Lahti Sports Hub showcasing startups from Finland:
NayaDaya, Positive Impact, Bonacube App, CoachTools 

๐Ÿ‡ซ๐Ÿ‡ฎ   11.30  
๐Ÿ‡ฏ๐Ÿ‡ต   18.30 

SPORTS TECH TOKYO showcasing startups from Japan:
Amatelus Inc., Canow Co., Ltd.

WHAT'S NEXT?

๐Ÿ‡ซ๐Ÿ‡ฎ   12.00  
๐Ÿ‡ฏ๐Ÿ‡ต   19.00 

Launch of the Lahti Sports Hub platform by Isto Vanhamäki, Head of Development at Lahti Region Development LADEC Ltd

Invitation to join SMASH Lahti by Jukka-Pekka Vuorinen, Chairman of the Board, SMASH

All rights reserved. Please be advised that the schedule might be subject to change.

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